Portuguese Resuscitation Council
Evolving a life-saving mission into a trusted public identity
Brand System
Product UX
Healthcare
Every second matters when a life is at risk
The Portuguese Resuscitation Council (CPR) plays a vital role in training people to act with confidence, knowledge, and care when providing life-saving support. Translating that responsibility into a identity shaped key challenges:
1
Position CPR as a national reference in resuscitation
2
Strengthen ties with healthcare professionals and communities
3
Deliver accessible education that raises awareness and saves lives
Identity
Where breath and heart unite in care
Oxygenation and circulation drive resuscitation, with the heart and lungs working together to sustain life. This identity unites both organ shapes and red and blue tones into a single, symbiotic symbol that reflects CPR’s purpose and life-saving mission.
Website
Clear access to life-saving knowledge
The website makes the mission easy to access. Visitors can explore training, follow initiatives, and access life-saving resources. It also works as an e-commerce platform for educational books and training materials, using clean, rounded design to reinforce trust and approachability.
Website Engineering
Widgilabs
Results
The brand that moves people to act
This refreshed identity strengthened CPR’s role in resuscitation, improving how professionals, schools, and communities engage with its work. It sharpened communication, increased visibility, and directly supported those who act when every second matters.
+15%
community engagement
+25%
training demand
+30%
partner collaboration
From learning to lifesaving
Across classrooms and communities, the identity transformed learning into participation.
Through thoughtful synthesis, our brand now gives form to our mission, responsibility, and real-world impact of our work.
Micaela Monteiro
Advisor at Conselho Português de Ressuscitação
Beyond design, this work supports people who step forward when clarity and action are needed most. By strengthening how knowledge is shared and applied, it enables communities to respond together with confidence, care, and purpose.
Nebulae Software
Creating a brand for modern teams with infinite cloud horizons
Brand System
Visual Strategy
Portuguese Resuscitation Council
Evolving a life-saving mission into a trusted public identity
Brand System
Product UX
Healthcare
Every second matters when a life is at risk
The Portuguese Resuscitation Council (CPR) plays a vital role in training people to act with confidence, knowledge, and care when providing life-saving support. Translating that responsibility into a identity shaped key challenges:
1
Position CPR as a national reference in resuscitation
2
Strengthen ties with healthcare professionals and communities
3
Deliver accessible education that raises awareness and saves lives
Identity
Where breath and heart unite in care
Oxygenation and circulation drive resuscitation, with the heart and lungs working together to sustain life. This identity unites both organ shapes and red and blue tones into a single, symbiotic symbol that reflects CPR’s purpose and life-saving mission.
Website
Clear access to life-saving knowledge
The website makes the mission easy to access. Visitors can explore training, follow initiatives, and access life-saving resources. It also works as an e-commerce platform for educational books and training materials, using clean, rounded design to reinforce trust and approachability.
Website Engineering
Widgilabs
Results
The brand that moves people to act
This refreshed identity strengthened CPR’s role in resuscitation, improving how professionals, schools, and communities engage with its work. It sharpened communication, increased visibility, and directly supported those who act when every second matters.
+15%
community engagement
+25%
training demand
+30%
partner collaboration
From learning to lifesaving
Across classrooms and communities, the identity transformed learning into participation.
Through thoughtful synthesis, our brand now gives form to our mission, responsibility, and real-world impact of our work.
Micaela Monteiro
Advisor at Conselho Português de Ressuscitação
Beyond design, this work supports people who step forward when clarity and action are needed most. By strengthening how knowledge is shared and applied, it enables communities to respond together with confidence, care, and purpose.
Nebulae Software
Creating a brand for modern teams with infinite cloud horizons
Brand System
Visual Strategy
Technology
Portuguese Resuscitation Council
Evolving a life-saving mission into a trusted public identity
Brand System
Product UX
Healthcare
Every second matters when a life is at risk
The Portuguese Resuscitation Council (CPR) plays a vital role in training people to act with confidence, knowledge, and care when providing life-saving support. Translating that responsibility into a identity shaped key challenges:
1
Position CPR as a national reference in resuscitation
2
Strengthen ties with healthcare professionals and communities
3
Deliver accessible education that raises awareness and saves lives
Identity
Where breath and heart unite in care
Oxygenation and circulation drive resuscitation, with the heart and lungs working together to sustain life. This identity unites both organ shapes and red and blue tones into a single, symbiotic symbol that reflects CPR’s purpose and life-saving mission.
Website
Clear access to life-saving knowledge
The website makes the mission easy to access. Visitors can explore training, follow initiatives, and access life-saving resources. It also works as an e-commerce platform for educational books and training materials, using clean, rounded design to reinforce trust and approachability.
Website Engineering
Widgilabs
Results
The brand that moves people to act
This refreshed identity strengthened CPR’s role in resuscitation, improving how professionals, schools, and communities engage with its work. It sharpened communication, increased visibility, and directly supported those who act when every second matters.
+15%
community engagement
+25%
training demand
+30%
partner collaboration
From learning to lifesaving
Across classrooms and communities, the identity transformed learning into participation.
Through thoughtful synthesis, our brand now gives form to our mission, responsibility, and real-world impact of our work.
Micaela Monteiro
Advisor at Conselho Português de Ressuscitação
Beyond design, this work supports people who step forward when clarity and action are needed most. By strengthening how knowledge is shared and applied, it enables communities to respond together with confidence, care, and purpose.
Nebulae Software
Creating a brand for modern teams with infinite cloud horizons
Brand System
Visual Strategy
Technology
Discover the vision
Portuguese Resuscitation Council
Evolving a life-saving mission into a trusted public identity
Brand System
Product UX
Healthcare
Every second matters when a life is at risk
The Portuguese Resuscitation Council (CPR) plays a vital role in training people to act with confidence, knowledge, and care when providing life-saving support. Translating that responsibility into a identity shaped key challenges:
1
Position CPR as a national reference in resuscitation
2
Strengthen ties with healthcare professionals and communities
3
Deliver accessible education that raises awareness and saves lives
Identity
Where breath and heart unite in care
Oxygenation and circulation drive resuscitation, with the heart and lungs working together to sustain life. This identity unites both organ shapes and red and blue tones into a single, symbiotic symbol that reflects CPR’s purpose and life-saving mission.
Website
Clear access to life-saving knowledge
The website makes the mission easy to access. Visitors can explore training, follow initiatives, and access life-saving resources. It also works as an e-commerce platform for educational books and training materials, using clean, rounded design to reinforce trust and approachability.
Website Engineering
Widgilabs
Results
The brand that moves people to act
This refreshed identity strengthened CPR’s role in resuscitation, improving how professionals, schools, and communities engage with its work. It sharpened communication, increased visibility, and directly supported those who act when every second matters.
+15%
community engagement
+25%
training demand
+30%
partner collaboration
From learning to lifesaving
Across classrooms and communities, the identity transformed learning into participation.
Through thoughtful synthesis, our brand now gives form to our mission, responsibility, and real-world impact of our work.
Micaela Monteiro
Advisor at Conselho Português de Ressuscitação
Beyond design, this work supports people who step forward when clarity and action are needed most. By strengthening how knowledge is shared and applied, it enables communities to respond together with confidence, care, and purpose.
Nebulae Software
Creating a brand for modern teams with infinite cloud horizons
Brand System
Visual Strategy
Technology
Discover the vision